Senior Marketing Events Executive

Blue Legal • Permanent • Manchester, Greater Manchester, England, United Kingdom • £35k - £45k / year • 17h ago

Blue Legal are partnering with a leading independent law firm who are recruiting for a Senior Marketing Events Executive to join their growing Marketing team in the North West. The role offers an excellent opportunity to take ownership of a busy programme of client, prospective client and professional referrer events, including seminars, webinars, networking events, roundtables, client hospitality and corporate functions.

The Responsibilities:

Take ownership of events from initial brief through to delivery and post-event evaluation, managing timelines, budgets, suppliers, venues, catering, AV, event materials and delegate logistics.
Coordinate speakers, Partners, lawyers and external stakeholders, acting as a key point of contact before and during events and confidently resolving any issues on the day.
Develop and deliver event promotion plans across email, website and social media, working closely with the wider Marketing, Digital and Communications teams to maximise registrations and attendance.
Manage delegate registration and CRM data, producing targeted invitation lists and tracking registrations, attendance, engagement and feedback.
Measure event performance and ROI, using data and delegate feedback to identify improvements and inform future event concepts and formats.
Build strong relationships with venues, suppliers, event partners and external organisations, identifying opportunities to improve quality, value and the attendee experience.
Work closely with lawyers and department heads to develop events that support client relationships, new business opportunities and wider commercial priorities.
Support sponsorships, networking opportunities, client engagement initiatives and wider Marketing projects, including presentations, proposals and award submissions where relevant.

The Candidate:

Proven experience within professional services, corporate events or a similar client-focused environment, with strong knowledge of event planning and delivery.
Confident managing multiple events simultaneously, with excellent organisation, attention to detail and the ability to manage competing deadlines.
Strong stakeholder management skills, with the confidence to work with senior Partners, lawyers, clients, speakers and external suppliers.
Commercially minded, with an understanding of how events can support client relationships, business development and brand awareness.
Experience with event promotion, email marketing, CRM systems and webinar platforms such as Microsoft Teams and Zoom.

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