Are you an ambitious, hands-on Marketing Manager looking for the opportunity to build and shape a marketing function from the ground up?

Our client is a growing and ambitious manufacturer supplying leading UK and international retailers with high-quality homeware products, while also developing and marketing its own portfolio of consumer brands.

As part of its next phase of growth, our client is looking to appoint an experienced Marketing Manager to establish, lead and deliver the company's marketing strategy. This is a newly created standalone role offering significant autonomy, influence and the opportunity to make a lasting impact on the future success of the business.

Working closely with the senior leadership team, as well as Sales, Design and Product Development, you will play a key role in strengthening the company's brand portfolio, driving customer engagement, supporting commercial growth and increasing brand awareness across both B2B and consumer channels.

Key Responsibilities

Develop and implement the company's overall marketing strategy.
Manage and develop the company's portfolio of brands.
Plan, deliver and evaluate integrated marketing campaigns.
Identify new market opportunities and support business growth initiatives.
Manage and develop the company's websites and digital content.
Create engaging email marketing campaigns and customer communications.
Produce high-quality marketing collateral, brochures, presentations, catalogues and sales support materials.
Lead social media activity and content creation across multiple platforms.
Work collaboratively with the Sales, Design and Product Development teams to support new product launches and customer presentations.
Represent the business at trade shows, exhibitions and industry events.
Maintain marketing databases and CRM systems.
Monitor campaign performance, analyse ROI and provide recommendations to optimise future marketing activity.

About You

You will be a commercially minded marketing professional who enjoys taking ownership and turning ideas into results. You will be equally comfortable developing strategy as you are delivering campaigns and creating engaging content.

To be successful in the role, you will ideally have:

Previous experience in a Marketing Manager or Senior Marketing Executive position.
Experience within home fragrance, homewares, gifting, consumer products, retail, FMCG or a related sector.
Strong digital marketing and social media expertise.
Excellent copywriting, communication and presentation skills.
Experience managing websites, email marketing platforms and CRM systems.
Strong organisational skills with the ability to manage multiple projects simultaneously.
A proactive, creative and entrepreneurial approach, with the confidence to work independently and drive initiatives forward.

What's on Offer

Competitive salary of circa £50,000, depending on experience.
Performance-related bonus.
Comprehensive benefits package.
The opportunity to build and lead the marketing function within a growing and entrepreneurial business.
A varied and rewarding role with genuine scope to influence business strategy and support future growth.

If you are looking for an opportunity where your ideas will be valued and your contribution will directly influence the continued success of a growing business, we would like to hear from you.

Apply now for a confidential discussion and further details.

Crystal People Consultancy

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