Head of Marketing

Adecco • Permanent • Chelmsford, Essex, England, United Kingdom • 3d ago

Marketing Manager (Head of Marketing)

Location: Chelmsford

Salary: £50,000 per annum

Hours: Full-Time, Monday to Friday

Reports To: Senior Leadership Team / Director

Direct Reports: Marketing Team (3 employees)

About the Role

We are looking for an ambitious and commercially minded Marketing Manager (Head of Marketing) to lead and develop our growing marketing function. This is a brand-new position, offering an exciting opportunity to shape marketing strategy, drive business growth, and build a high-performing team.

The successful candidate will oversee a team of three marketing professionals, ensuring effective delivery of campaigns, content, webinars, product marketing, and business initiatives. They will be responsible for maximising marketing performance, managing budgets, introducing innovative ideas, and supporting the customer lifecycle to increase revenue and business success.

This role would suit an experienced marketing professional who is looking to make a significant impact and has the desire to grow and progress within the company.

Key Responsibilities

Marketing Leadership & Strategy

Develop and implement the company's marketing strategy to support business growth and revenue generation.
Lead, motivate, and develop a team of three marketing professionals.
Establish clear objectives, priorities, and performance measures for the marketing team.
Identify new opportunities, innovative ideas, and creative solutions to increase brand awareness, customer engagement, and revenue.
Work closely with stakeholders across the business to align marketing activities with commercial objectives.

Campaign & Content Management

Oversee the planning, creation, and delivery of marketing campaigns across multiple channels.
Support and manage webinar programmes, ensuring successful planning, promotion, and execution.
Guide the development of high-quality content including email campaigns, articles, case studies, social media content, and promotional materials.
Ensure all marketing activities are aligned with the company brand and messaging.

Product & Lifecycle Marketing

Support the launch and promotion of products and services.
Develop marketing initiatives that improve customer acquisition, retention, and engagement throughout the customer lifecycle.
Collaborate with sales and operational teams to maximise opportunities and customer satisfaction.
Monitor customer insights and market trends to identify improvements and growth opportunities.

Project Management & Governance

Review, approve, and sign off marketing briefs, campaigns, content, creative assets, and final projects.
Ensure all projects are delivered on time, within scope, and to a high standard.
Maintain effective workflows and processes to maximise team productivity.

Budget & Performance Management

Manage and monitor marketing budgets, ensuring all activities remain within agreed financial constraints.
Evaluate campaign performance and marketing return on investment (ROI).
Produce regular reports and recommendations based on results and business objectives.
Identify opportunities to improve efficiency and marketing effectiveness.

Adecco acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. The Adecco Group UK & Ireland is an Equal Opportunities Employer.

By applying for this role your details will be submitted to Adecco. Our Candidate Privacy Information Statement explaining how we will use your information is available on our website.

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