Marketing Content Specialist

Cogent Breeding Ltd • Permanent • Chester, Cheshire West and Chester, England, United Kingdom • 2d ago

About the Role:

This exciting opportunity combines hands-on farm visits with creative content creation, giving you the chance to travel extensively, meet leading farmers and showcase some of the best dairy and beef genetics in the world. You'll work closely with experienced colleagues across Genetics, Sales and Marketing, learning from industry experts while developing your skills in photography, videography, storytelling and brand marketing. If you're passionate about agriculture, enjoy building relationships and want a career with genuine development opportunities, this role offers the perfect platform to grow within a leading genetics business.

Key Responsibilities:

Travel across the UK to farms to capture high-quality photos, videos, and content of dairy and beef cattle
Identify and showcase animals that meet key genetic and phenotypic standards for marketing purposes
Work closely with Genetics and Commercial teams to highlight priority animals, sires, and breeding programmes
Work with the marketing team to produce content for use across catalogues, digital channels, social media, websites, and marketing campaigns
Attend and capture content at industry events, farm open days, and conferences
Build strong relationships with farmers and internal stakeholders
Support the wider marketing team with campaign content and storytelling
Ensure brand consistency and high visual standards across all materials
To comply with Company policy and best practise in security, legal and regulatory compliance.
To ensure that all H&S responsibilities are fulfilled and that the team’s (including the role holder), visitors and contractors’ safety and welfare is maintained

Essential Skills:

A graduate (or recent graduate) in agriculture, marketing, animal science, or a related field
A genuine passion for cows and the livestock industry
Strong understanding (or willingness to learn) of dairy and/or beef phenotypes and conformation
An eye for a great cow – able to recognise key traits valued in genetic marketing
Interest or experience in photography, videography, or content creation
Excellent communication and interpersonal skills
Selfmotivated, organised, and comfortable working independently while travelling
Willingness to travel extensively across the UK and attend events
Full UK driving licence

Desirable (not essential) skills:

Basic photography/editing skills (DSLR or mobile content creation)
Understanding of genetics or breeding programmes

Enhanced Benefits

Annual leave entitlement starting at 23 days plus bank holiday, increasing with length of service up to 28 days plus bank holidays
Matched Pension Scheme
Life Assurance (4 times basic salary)
BUPA healthcare and Dental Plan
Long Service Awards at 5, 10, 15, 20 and 30 years
Enhanced Family Leave

Additional Information:

This is a hybrid role after 6 months of probation, with a preference for candidates based within commuting distance of our Chester office, combined with regular travel across the UK visiting farms and attending events.

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