Digital Marketing Executive

Manage the website and social media channels to increase sales and optimise the consumer experience.
Run various campaigns - analyse metrics of campaigns and website to identify areas of improvement.Client Details

A leading health care provider going through substantial growth.

Description

The role of Digital Marketing Executive will involve:

Developing and managing overall digital marketing strategies to implement and execute using ROI and KPI's
Plan and implement digital marketing campaigns
SEO/SEM, e-mail, Social Media and advertising
Monitoring all digital marketing activities and optimise and report on all KPI's
Content writing for website, social media channels, newsletters, media releases and marketing collateral
Research on the latest trends and best practice in on-line marketingProfile

The successful Digital Marketing Executive will be/have:

Knowledge and some proven track record of managing digital channels and demonstrating a solid ROI
Experience managing SEO, SEM and PPC campaigns
Highly analytical and the ability to make commercial decisions
You will be working with senior stakeholders across the business so the ability to build strong working relationships and build rapport easily will be key in this role
Ability to prioritise multiple tasks in a busy environment
Desirable to have B2C experience with multi-site/retail experience but not essential
Using third party tools to analyse and interpret data and trends
Excellent Copywriting and CMS editing skills
Commercially focused, versatile with a can-do approach
Problem solving and willing to learn new technologies or skillsJob Offer

A competitive package with the opportunity to work in a growing, exciting and extremely friendly environment